I was having so much fun in China on infringement safari, I couldn’t resist a second installment.
Here are some more snaps from Xi’an:
The original and a fan
As mentioned yesterday, this was a from brick-and-mortar store, not a back alley market.
Not to be outdone, Nike has some fans in Xi’an as well:
Nike’s swoosh and some similar designs
Nor are these shoe companies fly-by-night. The bottom one, Li Ning, has enough financial muscle to hire Chinese superstar Yao Ming as its endorser. It’s reportedly the top Chinese athletic brand.
I wonder if it’s fashionable to call to mind the original, but with a twist.
Apart from infringement and dilution, it all may be tongue-in-cheek.
Tomorrow’s final installment: coffee shop infringement.