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Electric Hendrix Appeals Western District's Infringement Decision

Not surprisingly, the marketers of Hendrix Electric vodka have decided to appeal.

On Aug. 7, Electric Hendrix, LLC, and the other defendants lost cross-motions for summary judgment in which Western District Judge Thomas Zilly found their HENDRIX ELECTRIC, HENDRIX ELECTRIC VODKA, JIMI HENDRIX ELECTRIC, and JIMI HENDRIX ELECTRIC VODKA trademarks infringe the AUTHENTIC HENDRIX, EXPERIENCE HENDRIX, and JIMI HENDRIX marks owned by plaintiffs Experience Hendrix, LLC, and Authentic Hendrix, LLC. (STL post on the decision here.)

The notice of appeal, filed Sept. 5, is not surprising since the summary judgment order all but halted defendants’ ability to sell their product. Not to mention that the Hendrix family hasn’t exactly shied away from litigation, or even trips to the Ninth Circuit, on similar issues before.

The case cite is Experience Hendrix, LLC v. Electric Hendrix, LLC, No. 07-338 (W.D. Wash.).

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