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You Can Prevent Your Brand from Being Part of the Next Porn Domain Names

Web site screen shot (www.icmregistry.com) explaining how brand
owners can avoid having their trademarks become a .xxx domain name

Now’s the time to block porn sites from using your trademark in connection with the forthcoming ”.xxx” domain names.

This may not be a big deal to some, but if it is to you, all it takes is a simple filing to ensure that YOURBRAND doesn’t link to adult material via a Web site accessible at www.YOURBRAND.xxx.

My former partners recently wrote about this issue in a client newsletter. It’s a fine starting point for trademark owners to learn about the process.

Trademark owners have until Oct. 28 to act. A link to accredited registries that enable one to opt out of .xxx use is here. 

More info on the process is here.

Posted on September 13, 2011 by Registered CommenterMichael Atkins in , | CommentsPost a Comment

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